Leading QA, Training and Knowledge Base at CyberCare
Toma
Strelčiūnė
Head of Customer Experience at CyberCare. I lead the people behind quality, training and knowledge, and I measure the work simply: everyone’s day should be a little easier than yesterday. Based in Vilnius, Lithuania.
- ~40%less QA variance, after finding and fixing a gap in quality execution
- 9 yearsleading teams, since 2017
- 5 languagescovered by one QA team of 10, across two products
- 3 teamsQA, Training and Knowledge Base, working as one
Experience
Nine years of leading the teams that look after customers.
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03/2025 — Now Current
Head of Customer Experience
CyberCareQA · Training · Knowledge Base
- Lead three teams — Quality Assurance, Training and the Knowledge Base — that work as one toward a single goal: customer experiences worth remembering.
- Keep the everyday focus on growth, collaboration and genuinely caring about the work.
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06/2022 — 03/2025 2 yrs 10 mo
QA Lead
CyberCare
- Led quality assurance at CyberCare for almost three years, then stepped up to head customer experience.
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05/2019 — 06/2022 3 yrs 2 mo
Supervisor, Global QA AML Compliance Team
Western Union
“Immediately upon stepping into a supervisor role, Toma demonstrated customer-focused leadership by implementing metrics to identify and eliminate waste and created standard work to protect the customer across our Partner Call Center sites. [...] After problem solving the issue, [Toma] implemented countermeasures that reduced the QA variance by almost 40%.”
- Led a team of 10 covering 2 products in 5 languages, across two grades and sets of responsibilities.
- Found a gap in how quality was executed, solved it, and cut QA variance by almost 40%.
- Introduced metrics to find and eliminate waste, and standard work that protects the customer across partner call-centre sites.
- Implemented QA standards, and kept the Consumer Protection and Fraud Claims evaluation quotas on target.
- Brought new products into QA smoothly and transparently, with full support for the team and good relationships with operations partners.
- Hired, onboarded and coached: time with each person, and career paths agreed together.
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09/2017 — 05/2019 1 yr 9 mo
Team Lead, Reaccreditation (B2B)
Western Union Business Solutions
- Cleared the UK and USA reaccreditation backlog with a new strategy and reallocated resources.
- Introduced UK reaccreditation case creation in Salesforce, removing waste from the process, and set up a GBP NA queue so the team’s work was visible.
- Worked directly with Global Compliance to improve global reaccreditation procedures.
- Built a new quality-evaluation process for the team, which led to marked performance improvements.
- Created a recognition and reward plan, then handed over the UK process with an action plan and support for the new team lead.
How I work
Less waste, clearer standards, people who grow.
Most of all, make everyone’s life easier than it was yesterday: customers, the team, and the partners around it.
Find the waste
Lean operations start with measuring where the time goes. Metrics show the waste; standard work keeps it from coming back.
Quality you can measure
Clear QA standards, sampling that meets what was agreed, and one shared idea of quality, so a score means the same thing to everyone.
Time for each person
Growth plans are made with people, not for them: time one to one, career paths agreed together, and recognition for good work.
Knowledge that travels
Training and a living knowledge base turn one person’s good answer into everyone’s.
Strengths
Languages
- LithuanianNative
- EnglishProfessional
- SpanishElementary
Background
Trained as a classical musician.
BA in Classical Music Performance
Middlesex University, London · 2011 — 2014
Performance teaches what good operations need too: practise every day, listen closely, and play as one ensemble.
Contact
Let’s talk about customer experience.
The quickest way to reach me is a message on LinkedIn.